Dr Hugh Griffiths
Teacher
School of Journalism, Media and Culture
- griffithshn@cardiff.ac.uk
- Two Central Square, Central Square, Cardiff, CF10 1FS
- Available for postgraduate supervision
Overview
Hugh Griffiths is a specialist in strategic brand communications who has worked in a variety of roles in both the government and charitable sectors. In addition to being a professional and academic, he is one of a limited number of accredited practitioners of the Chartered Institute of Public Relations (CIPR).
During his career, he has worked for Care for the Family, one of the UK's largest charities, leading on digital strategy, public relations, branding, publishing and several other areas of public engagement. Previously he was the national brand manager for HM Land Registry, a senior executive role in the Government Communication Service. While in this role, he worked with the Cabinet Office to form a Whitehall group dedicated to support government brand practitioners and shape policy and practice.
He currently teaches on postgraduate courses in the School of Journalism, Media and Culture, including International Public Relations Practice, one of the core modules for the MA Internationa Public Relations and Global Communications programme.
Biography
Academic Positions
2013 - Present. Associate Lecturer, Issue-based Campaigning
MA Political Communication
School of Journalism, Media and Culture, Cardiff University
2018 - Present. Associate Lecturer, International Public Relations Practice
MA Political Communication
School of Journalism, Media and Culture, Cardiff University
2014 - 2016 Tutor in Social Media Trends,
BA Journalism, Media and Cultural Studies
School of Journalism, Media and Culture, Cardiff University
2013 - 2016 Associate Lecturer, Branding as representation in culture
BA Journalism, Media and Cultural Studies
School of Journalism, Media and Culture, Cardiff University
2012 - 2013 Tutor in Media and Democracy
BA Journalism, Media and Cultural Studies
School of Journalism, Media and Culture, Cardiff University
Professional roles
Most recently, I have been a public engagement lead with Care for the Family, one of the UK's largest charities. I was responsible for leading areas including brand strategy, visual identity, digital engagement, social media, publishing and resource development.
Before my PhD studies I worked as part of the Government Communication Service for HM Land Registry where I was the national brand manager for their head office in Lincoln's Inn Fields and 24 regional offices across England and Wales.
Education
PhD Strategic Communications, School of Journalism, Media and Culture, Cardiff University.
MA Public Communication, Leeds University ( with a dissertation on public sector branding)
PGDip Public Communication, Leeds University
Professional memberships
Member and accredited practitioner of the Chartered Institute of Public Relations (CIPR)
Member of the Public Relations and Communications Association (PRCA)
Teaching
Hugh has lectured on brand and branding in culture as part of the BA Journalism, Media and Cultural Studies programme and has taught on the undergraduate modules 'Media and Democracy' and 'Representations'.
He is currently an associate lecturer for two postgraduate programmes - MA International Public Relations and Global Communications Management and MA Political Communication.
Engagement
'The Do Lectures: A Journey Worth Making' Stay Curious
'A Space to Mourn: social media and bereavement' Stories of Us
Left to Their Own Devices: Confident Parenting in a World of Screens
'In the market for new ideas' Financial Times