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Dr Hugh Griffiths

Dr Hugh Griffiths

Lecturer in Public Relations

School of Journalism, Media and Culture

Email
griffithshn@cardiff.ac.uk
Campuses
Two Central Square, Central Square, Cardiff, CF10 1FS
Users
Available for postgraduate supervision

Overview

Hugh Griffiths is a specialist in strategic brand communications who has worked in a variety of roles in both the government and charitable sectors. In addition to being a professional and academic, he is one of a limited number of accredited practitioners of the Chartered Institute of Public Relations (CIPR).

He currently teaches on postgraduate courses in the School of Journalism, Media and Culture, including International Public Relations Practice, one of the core modules for the MA Internationa Public Relations and Global Communications programme.

Hugh is also a member of the editorial board of Cardiff University Press and also their monograph commissioning panel. He advises and works on areas relating to publishing, editorial design and brand identity to support their journals and a growing portfolio of academic books. He has worked with editorial teams across all three colleges of Cardiff University to help launch or produce journals such as The British Student Doctor.

During his career, he has worked for Care for the Family, one of the UK's largest charities, leading on digital strategy, public relations, branding, publishing and several other areas of public engagement. Previously he was the national brand manager for HM Land Registry, a senior executive role in the Government Communication Service. While in this role, he worked with the Cabinet Office to form a Whitehall group dedicated to support government brand practitioners and shape policy and practice.

Biography

Academic Positions

2018 - Present. Lecturer in strategic communications and PR
MA International Public Relations and Global Communications Management
School of Journalism, Media and Culture, Cardiff University

2013 - Present. Associate Lecturer, Issue-based Campaigning
MA Political Communication
School of Journalism, Media and Culture, Cardiff University

2018 - Present. Associate Lecturer, International Public Relations Practice
MA Political Communication
School of Journalism, Media and Culture, Cardiff University

2014 - 2016 Tutor in Social Media Trends,
BA Journalism, Media and Cultural Studies

School of Journalism, Media and Culture, Cardiff University

2013 - 2016 Associate Lecturer, Branding as representation in culture
BA Journalism, Media and Cultural Studies
School of Journalism, Media and Culture, Cardiff University

2012 - 2013 Tutor in Media and Democracy
BA Journalism, Media and Cultural Studies
School of Journalism, Media and Culture, Cardiff University

Professional roles

Most recently, I have been a public engagement lead with Care for the Family, one of the UK's largest charities. I was responsible for leading areas including brand strategy, visual identity, digital engagement, social media, publishing and resource development.

Before my PhD studies I worked as part of the Government Communication Service for HM Land Registry where I was the national brand manager for their head office in Lincoln's Inn Fields and 24 regional offices across England and Wales.

Education

PhD Strategic Communications, School of Journalism, Media and Culture, Cardiff University.
MA Public Communication, Leeds University ( with a dissertation on public sector branding)
PGDip Public Communication, Leeds University

Professional memberships

Member and accredited practitioner of the Chartered Institute of Public Relations (CIPR)

Member of the Public Relations and Communications Association (PRCA)

Teaching

Hugh is currently a lecturer for two postgraduate programmes - MA International Public Relations and Global Communications Management and MA Political Communication.

He has lectured on brand and branding in culture as part of the BA Journalism, Media and Cultural Studies programme and has taught on the undergraduate modules 'Media and Democracy' and 'Representations'.

Engagement

'The Do Lectures: A Journey Worth Making' Stay Curious

'A Space to Mourn: social media and bereavement' Stories of Us

Left to Their Own Devices: Confident Parenting in a World of Screens

'In the market for new ideas' Financial Times