FHEA, MA (Glam), PgCert (Cardiff)
Lecturer (Teaching and Scholarship)
HEA Fellow since 2011
I am a lecturer in the School of Journalism, Media and Culture. I have a passion for learning and teaching and participate within the school at all levels. This has included formally leading our very successful MA International Public Relations and Global Communications Management as course director. During my time as course director I developed the Professional Practice module, placed an emphasis on social listening and digital reseach methods, as well as bringing in crisis communications workshops.
I currently work across other areas of the school, teaching at both postgraduate and at undergraduate level. Postgraduate teaching includes the Creative Management of Social and Digital Media, and the Practice and Theory of Digital Creativity, both core modules on the MA Creative and Cultural Industries. At undergraduate level I lead on the 2nd-year optional module: Fashion Futures: Technology, Innovation and Society. I am also a personal tutor and dissertation supervisor.
|Academic Roles: External examiner|
|MA Public Relations, Communications, and the Media||University of Gloucestershire||2019 - present|
|MSc Digital Marketing||University of Chester||2014 - 2018|
|BA Advertising||University of Chester||2015 - 2018|
|HEA||HEA Fellow (March 2011)|
I joined the school in 2001 with over 15 years of professional experience in various forms of design (online and offline), visual communication and management. Amongst others, my professional experience covers magazine design and production at Regional Magazines, graphic design, branding and product development at Letraset Computer Graphics, management of design and production for the first online journals with Reed Elsevier and leading the Web Team and managing product launches for Reuters premium services (now Thomson Reuters).
Design, technology and digital innovation are common threads throughout my career. I consider myself privileged to have experienced, and at times taken the lead on, several digital-firsts - being trained by, and working at the cutting edge of design for, the first digital design agency in the UK and playing a key management role in the first online repository of e-books and articles. I continue to be interested in design and innovation.
|MA Business (CPD)|
|Higher Education Teaching Fellow (FHEA)|
|PG Cert University Teaching and Learning|
|PG Cert Counselling|
|Prince2 Project Manager - Certified|
|Level / Course||Role||Years||Location|
MA / Practice and Theory of Digital Creativity
|Module Leader||2021 - present||Cardiff|
MA / Creative Management of Digital and Social Media
|Module Leader||2021 - present||Cardiff|
|BA / Fashion Futures: Technology, Innovation, and Society
||Module Leader||2018 - present||Cardiff|
|MA / Digital Communications Management
||Module Leader||2010 - 2021||Cardiff|
|BA / Social Media Trends
||Module Leader||2012 - 2018||Cardiff|
|MA / Communications for Documentary
||Lecturer||2014 - 2018||Cardiff|
|MA / Minimags for Diploma Magazine
||Lecturer||2010 - 1014||Cardiff|
|MA / Digital Platforms for MA International Journalism
||Lecturer||2009 - 2015||Cardiff|
|BA / Language, Media, and Manipulation
||Lecturer||2009 - 2012||Cardiff|
|BA / Visual Design
||Lecturer||2008 - 2009||Cardiff|
|BA / Culture of Childhood
||Lecturer||2003 - 2004||Cardiff|
|2013 - 2014||AHRC / REACT Internet of Things (IoT)*||£50,000|
|2007||Interdisciplinary / Interprofessional Collaboration Teaching and Learning
|2005||Innovative Teaching and Learning
Areas of interest include: Visual communications and design, brands and branding, the future of fashion, technology and innovation
*Funded Projects: Principle investigator/project lead for the AHRC / REACT-funded project Fans on Foot. The project explored fandom in relation to the Internet of Things (IoT), namely interactions and experiences that exist between individuals and [internet] connected physical objects.
I have supervised student dissertations at postgraduate and undergraduate level.
Currently, I supervise postgraduate students studying MA International Public Relations and Global Communications Management. Themes include marketing, branding, visual communications, digital and emerging communications practice.