Cardiff Business School – Behavioural Insights Workshop
This event has ended.
Contact
Add to calendar
Objective
As a business professional, have you ever thought how to improve the decisions of your consumers? As a government representative, have you ever thought how to increase tax compliance or convince individuals to behave more pro-environmentally? As a charity manager, have you ever thought how to motivate individuals to donate more money?
If you have ever struggled with similar questions in your daily work, this workshop is for you.
In the last decade an increasing number of businesses and governments have successfully applied behavioural insights - findings from economics, psychology and neuroscience that explain how humans behave - to influence the decisions of their stakeholders. This workshop will provide a brief overview of such behavioural insights and discuss different case studies. The workshop aims to acquaint the participants with behavioural insights and to motivate them to think about applying these insights in their daily work.
Speaker
Dr Armenak Antinyan is a Lecturer in Economics at Cardiff Business School. He periodically collaborates with government institutions and international development organisations to solve policy challenges in different countries. Dr Antinyan obtained his Ph.D. in Behavioural and Experimental Economics at the University of Venice, Italy. He has published in such peer-reviewed journals as Social Science and Medicine, European Economic Review, Journal of Economic Behavior and Organization, Social Indicators Research, Journal of Behavioral and Experimental Economics, and the Review of Development Economics.
If you would like to join our Executive Education Community and receive invitations for future events, Breakfast Briefings, course information, and our monthly newsletters, follow the link here (we like to follow the GDPR rules).