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Professor Kate L. Daunt (née Reynolds)

Professor of Marketing
Co-Director of the Security, Crime and Intelligence Innovation Institute

Cardiff Business School

Email
dauntk@cardiff.ac.uk
Telephone
+44 (0) 29 2087 6794
Campuses
Aberconway Building, Colum Road, Cathays, Cardiff, CF10 3EU

Overview

Kate L. Daunt (PhD) is a Professor of Marketing at Cardiff Business School and Co-Director of Cardiff University's Security, Crime and Intelligence Innovation Institute.

Kate’s research interests include disinformation, influencer marketing, consumer misbehaviour and behavioural change. Kate was awarded Cardiff Business School’s Martin Evans award for excellence for teaching for 2018. Kate serves on the editorial boards of the Journal of Service Research, Journal of Business Research, Journal of Marketing Management and Journal of Services Marketing. Kate is a professional member of the Chartered Institute of Marketing (MCIM), a Fellow of the Higher Education Academy (FHEA) and a member of the Beta Gamma Sigma International Business Honour Society.

Previously, Kate has held the roles of Chair of the Research Ethics Committee, Deputy Director of Doctoral Studies, Business Management Pathway Convenor for the Social Science Research Methods MSc, and Associate Editor at the Journal of Services Marketing.

Biography

Kate was awarded a PhD by Cardiff University in 2008 for her work on the antecedents of dysfunctional customer behaviour severity and became a Fellow of the Higher Education Academy (FHEA) in 2011. Kate completed the Leadership Foundation for Higher Education Aurora programme in 2014 and the Cardiff Professorial Leadership Programme in 2020.

Honours and awards

  • Martin Evans award for Excellence in Teaching, 2018.
  • Top Ten Reviewer, Journal of Services Marketing, 2017
  • Editor’s Choice Articles, Journal of Marketing Management, 2016
  • Nominated for two 2016 Cardiff University enriching student life awards 'Personal tutor of the year' and 'Outstanding doctoral supervision'
  • Excellence in teaching award, Cardiff Business School, 2012
  • Best paper in the Marketing of Higher Education track, Academy of Marketing Conference 2011, University of Liverpool
  • Best post-doctoral paper, 22nd Service Conference and Workshop 2008, University of Westminster
  • Highly commended award in the Journal of Services Marketing 2006, Emerald Literati Club Awards
  • Outstanding paper in the Journal of Services Marketing 2005, Emerald Literati Club Awards

Publications

2022

2021

2020

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2006

2005

2004

2003

Teaching

Teaching commitments

  • BS3746 Services Marketing (module lead)
  • PhD supervision
  • Past UG and PG teaching includes: Marketing, research methods, marketing and strategy

Research interests

  • Disinformation
  • Influencer marketing
  • Social media dynamics
  • Consumer misbehaviour
  • Behavioural change
  • Service dysfunction and deviance
  • Service / servicescape design
  • Services Marketing

PhD supervision research interests

  • Social media influencers
  • Disinformation
  • Consumer misbehaviour
  • Services marketing
  • Servicescape design

Supervision