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Laura Sinclair

Research student, School of Journalism, Media and Culture

Two Central Square, Central Square, Cardiff, CF10 1FS


Laura Sinclair (née Jones) is a PhD student at the Cardiff University School of Journalism, Media and Cultural Studies with research interests in children's media, television, gender, the feminization of journalism and nostalgia.

She holds a First Class BA in Media Communications from University of South Wales and a Masters of Research in Media, Culture and Communication from University of South Wales for the thesis titled 'The treasured memories of childhood and television: Intergenerational memory, the home and children's remake television'.

She has also previously been the editor of the JOMEC Journal and a Cardiff University Press Student Representative.


Research interests

  • Children's television

  • Nostalgia

  • Media and communications research methods

  • Higher education pedagogies

  • Audience research

  • Feminization of journalism

  • Public service broadcasting


  • Guest lecturer for Media Audiences (2015-2016)

  • Coordinator of Lunchtime Conversations seminars at Continuing and Professional Education at Cardiff University (2018)

  • Guest lecturer for Mediating Childhood (2019-2022)

  • PGR Teaching Assistant for Mediating Childhood (2021-2022)


An investigation into the representation of gendered parental roles in pre-school children's television.

My PhD research aims to investigate how gendered roles are understood by pre-school children from the ages of 2-4 through their parents' gendered performance in the home in comparison to the parents, families and children represented on children’s television. This research will analyse the representation of gendered roles through a multi-method approach involving both textual analysis and ethnography.


Lucy Bennett

Dr Lucy Bennett

Lecturer in Media Audiences (Teaching and Research)