Writing for the Web one-day course on 18 June

8 June 2018

Writing For The Web

Our popular short course ‘Writing For The Web’ runs on 18 June, and there are one or two places available for last minute bookings.

More than ever before, it’s vital that websites and social media sites are filled with copy that engages your customers - and which work effectively for search engines.

This one-day course will show you how to produce copy that really works. You’ll learn about effective writing for search engine optimisation, how people read and react to online content, how to produce appealing and effective copy, plus some content marketing tricks and techniques.

Topics covered include how copy works online, copywriting essentials, content marketing techniques, organising effective content and what your pages should look like.

The trainer is Simon Newsam, an expert in the field who has worked within the media for 30 years. Simon has worked for some of Wales’ leading newspapers and digital news outlets, and is a respected freelancer and author.

There are limited places still available on this course – book online or contact us at train@cardiff.ac.uk (or 029 2087 5274).

This snapshot should help you decide if Writing For The Web is the right course for you to develop your continued professional development.

Who is this course for?

This course is designed for content developers, SEO specialists who want to develop their writing skills, and for anyone who writes or edits copy for websites and social media sites.

It is suitable for professionals looking for practical skills to take back to their workplace. If you feel your copy could be punchier, appeal to your audience more effectively, or simply be easier to read, this is the course for you.

When does the course run?

The next course runs on 18 June 2018 at Senghennydd Road.

How much does it cost?

The one-day course costs £195 and includes lunch and refreshments.

Remember, all our Marketing and Communications courses are designed to complement each other so we offer 10% off when you book two or more of these courses at the same time. Take a look at the other courses.

Are other similar courses available?

Yes! There is a wide range of short courses available (take a look) and within our Marketing and Communications portfolio you can find courses such as:

Media Relations

Copywriting

Search Engine Optimisation

Google Analytics

Developing A Communication Strategy